Traffic Safety Challenge

Traffic Safety Challenge

Radio Disney partnered with the Florida Department of Transportation (FDOT) for a state wide safety campaign to educate young children and teenagers the principles of pedestrian, bicycle, and traffic safety. This also includes distracted driving. As part of their campaign they were seeking a digital method to augment their live events and engage their participants to learn. Radio Disney reached out to ECS to design and develop a tablet based mobile game that included aspects of both trivia and an arcade style racing game. The ECS development team helped to identify the ideal hardware platform, and finalized the design of the Traffic Safety Challenge game with the client. Working within a minimal budget and short schedule for the initial prototype, ECS was able to deliver a compelling game that exceeded the expectations of the client and was well received by the focus groups and initial fielding at live Traffic Safety events. Development is continuing in phases and we look forward to growing this exciting and educational product more.